Drawing from decades of experience, two seasoned IP professionals explain the distinctions between utility and design patents, the benefits and limitations of provisional applications and the strategic application of trade secrets. Through numerous entertaining case studies and real client stories, this session offers insights into leveraging multiple IP tools effectively. The discussion includes legal requirements, enforcement risks, best practices and how to advise clients based on business goals and budget constraints.
In this entertaining CLE course, Mark Reichenthal will start by providing a brief recap of copyrights, trademarks, patents & trade secrets. Mark also stresses the importance of teaching employees about IP issues and establishing systems to help employees protect valuable intangible assets.
This current and incredibly entertaining CLE course examines cutting edge copyright and trademark issues while exploring litigation involving Nirvana & Marc Jacobs, Walmart & the Smiley Face and the Fortnite dance litigation.