Protecting Your Client’s Brands Using Trademark Law

From donut shaped door handles to the distinctive “scent of sweet, slightly musky, wheat-based dough” – better known as Play-Doh – Trademark Law protects a wide variety of company & product logos, words, slogans and more.

Donut Lick the Glass® – A Registered Pinkbox Trademark

A trademark can be a word, phrase, symbol, or design that distinguishes the source of the goods or services. Also, as trade dress protects the appearance of a product or its packaging – including size, shape, color, texture, graphics and appearance.

How Trademark Law Protects Brands

Todd Fichtenberg will walk you through the wonderful world of trademarks and trademark law protections. Todd will mainly talk about what every attorney needs to know about trademarks, how trademarks protect brands in today’s marketplace and counseling your clients on trademark registration and protection. Todd will also cover recent case law involving: Starbucks, Mutual of Omaha, Chewy Vuiton, NFTs, Jack Daniel’s, Walmart vs. Kanye West (Yeezy) and Nike vs. StockX. To access the course please click here: Trademarks Are Fun: Using Trademark Law to Protect Your Client’s Brands.

Additional Trademark CLE Topics:

* Service marks

* Certification marks

* Trade dress

* Product packaging

* Product design

* Store configuration

* The distinctiveness spectrum

* Generic marks cannot be registered

* Fighting genericide

* Acquired distinctiveness/secondary meaning

* Free speech & trademarks

* Disparaging marks

* The notice of opposition

* “Scandalous & immoral”

* Likelihood of Confusion

* Dilution

* Blurring

* Tarnishment

* Parody

* Use application timeline 1(a)

* Maintenance

Todd A. Fichtenberg, Esq. – Trademark Attorney

Todd A. Fichtenberg has been a practicing attorney for over 11 years. Although Todd focuses his practice primarily on trademarks, he also has a wealth of experience in protecting creditors’ rights in bankruptcy, probate & estate planning and business litigation.

This CLE course is offered in the following states:

* Alaska (AK)

* Alabama (AL)

* Arizona (AZ)

* California (CA)

* Connecticut (CT)

* District of Columbia (DC)

* Illinois (IL)

* Maryland (MD)

* Massachusetts (MA)

* Michigan (MI)

* Missouri (MO)

* New Hampshire (NH)

* New Jersey (NJ)

* New York (NY)

* North Dakota (ND)

* Pennsylvania (PA)

* South Dakota (SD)

* Vermont (VT)

Ohio CLE

Attorney Credits offers CLE for attorneys in Ohio and around the country. For more information about CLE in Ohio please click the following link: OH CLE.