Tell Your Client’s Persuasive Legal Story

“Those who tell the stories rule society.” ― Plato.  And those lawyers who tell the best legal story rule their cases.

Attorney As Powerful Storyteller

Are you familiar with the Hero’s Journey, archetypes and universal story themes? Powerful storytellers use time-tested techniques to weave engaging stories and attorneys can learn to deploy these to build rapport to help persuade the judge & jury.

In this CLE, Jennifer Gardner shows you how lawyers can tell engaging legal stories and how to be a powerful legal storyteller. The main topics presented include: whoever tells the best story wins the trial or case, telling your client’s persuasive legal story, what makes a good legal story great and what makes a good legal storyteller great. To access the course please click here: Whoever Tells the Best Story Wins: The Power of Story to Influence and Persuade.

Additional CLE Topics:

* Key concepts of engaging stories

* Humans learn through story

* Telling persuasive stories in your legal case

* The neuroscience of storytelling

* The right brain & emotions

* The left brain as gatekeeper

* Triggering the right brain

* Universal story themes

* Struggle & conflict

* Joseph Campbell & The Hero’s Journey

* Archetypes

* Superheroes + antiheros

* Outlaws + tricksters

* The emotional reality of your clients

* Credibility & authority

* Building trust & rapport

* Being human

* How to listen actively

* Repetition & mirroring

Jennifer B. Gardner – Attorney & Persuasion Scientist

Jennifer B. Gardner has served clients in criminal and civil legal disputes since 1987 as a trial lawyer in Los Angeles since 1992. A proud graduate of the Trial Lawyers College, Jennifer is also a writer, a speaker and magnetic courtroom presence.

This CLE course is offered in the following states:

* Alaska (AK)

* Alabama (AL)

* Arizona (AZ)

* California (CA)

* Connecticut (CT)

* District of Columbia (DC)

* Illinois (IL)

* Maryland (MD)

* Massachusetts (MA)

* Michigan (MI)

* Missouri (MO)

* New Hampshire (NH)

* New Jersey (NJ)

* New York (NY)

* North Dakota (ND)

* Pennsylvania (PA)

* South Dakota (SD)

* Vermont (VT)

California CLE

Attorney Credits offers CLE for attorneys in California and around the country. For more information about CLE in California please click the following link: CA CLE.